Client: Otorisasi Jasa Keuangan (OJK), Indonesia | Year: 2019-2020
These are financial education books for the OJK (Otorisasi Jasa Keuangan) to accelerate public readiness for the new and aggressive digital financial services that will grow in 2018. Digital financial services have two sides. On the one hand, they are more inclusive than conventional financial services, but also because of the large number of services. Financial systems are emerging, and many of the systems have not been tested in the OJK sandbox, so they have the potential to be misused to the detriment of society.
The challenge of this project is the low interest in reading among Indonesian people, so we chose a comic book to make it more fun, and attract people's interest in reading this educational material. We use conversations that be easier to be understand for any segmented people who live in urban or rural area.
OJK as the financial services authority should educate and prepare the public to face the industrial shift towards digital. To make it easier for people without feeling burdened by the amount and breadth of material that must be understood regarding digital financial services, this book has been created in several series. By dividing the material into several books, we hoped that the public will be able to read and understand each focus of the material and its gaps, giving them time to understand and prepare the public to expand the existing material.
